The modern marketing industry has exploded to greater heights, injecting dynamic means to conduct business. The information technology age has changed the way companies provide their services to their customers. This becomes even more dynamic with the current trend that is outsourcing. Outsourcing can be divided into two (2) categories: onshore and offshore.
Outsourcing onshore and abroad is largely practiced in today’s modern times. Both can have their own supreme glory and revolve around the same process, but the determining factor in choosing which one will come down to your needs and preferences. Outsourcing onshore and abroad also has its own drawbacks that would make every business think twice. Despite their same goal orientation, which is to save on personnel costs, increase productivity, save office space and the like, they have their own distinctive characteristics that make one more preferable than the other.
Onshore outsourcing vs. offshore outsourcing
Outsourcing on land
Outsourcing on land limits outsourced work within the locality or country of origin. For example, an Australian company that outsources its backdoor tasks to freelancers in the same country. Outsourcing onshore will not impose as much risk as offshore outsourcing, but the benefits you would enjoy are not as great and rewarding as its foreign counterpart.
The first and greatest advantage on land over the high seas is its geographical advantage. Outsourcing onshore is only limited to the country of origin, making outsourcing providers more accessible and closer to the company itself. There will be no problem with traveling and it makes communication between you and the outsourcing team more comfortable and available.
Other than that, when it comes to intellectual property rights, you and the outsourcing company you are working with are covered by the same legal rules in the practice of legality and property of intellectual property.
The outsourcing business on land can help your company save on office space, costs and be more efficient. Geographic boundaries can allow you to come in contact with the team every day and monitor its performance. An offshore outsourcing company may even be the company that is located next to your office.
Hiring abroad
Outsourcing abroad has pretty much the same ideals as an in-country outsourcing strategy. This growing industry / trend outperforms outsourcing when it comes to operating cost and efficiency. The monetary requirement for your backdoor tasks to run is a world of difference when it comes to onshore. It is certainly cheaper to outsource to foreign countries like the Philippines and India.
You can save 50% or more to do the entire process for you, despite the miscellaneous expenses involved (eg travel, employee training, etc.). This will help your business to have more savings and at the same time increase your productivity rate. If you are wondering how you will increase your production, it is simple, you can have more people who can work for you with your budget of short funds. The more people trade in your favor, the more profit you will get.
The conclusion
Outsourcing abroad can carry more risks than doing it nearby. But if you have been prudent and wise and have chosen the right supplier, everything will surely work out. The offshore outsourcing business outperforms at home outsourcing and is rapidly recovering from today’s modern business trends due to the great advantages it promises to all small, new, or even large businesses wanting success.
