The concept of “work in progress” in the creative industry – Part 1 of 2
Costs incurred to purchase raw materials in manufacturing or to purchase goods for retail sale in commercial businesses are historically held in an “Inventory” account on the balance sheet rather than recognized as costs to the business immediately. The idea behind this practice is that those holdings have not yet been used for the purpose […]
How to Optimize Your Facebook Page for Your Business
SEO for Facebook… really? Can You Really Optimize Your Business Facebook Fan Page For Search Engines? YES! The first step in optimizing your site for search is to identify the best keywords to use. Keywords should be selected based on how potential customers who have NEVER heard of your brand but NEED your goods/products/services are […]
Lock, Stock and two smoking barrels: the state of Asia Stock Photography
“Can we buy this person to make him look more Asian?” While totally insensitive under any other circumstances, these are all-too-real requests that agencies and studios receive from clients struggling to find an Asian face to headline their Asian campaign. The ivory world of advertising and marketing is slowly losing its grip here in Asia. […]
Definition and meaning of video marketing
Definition: Video Marketing refers to the promotional strategy deployed by companies to promote products and services through the use of short, attractive and educational videos. The main purpose of preparing such videos is to induce or spread the knowledge of potential customers about an organization and its products. An entrepreneur can entice a potential customer […]
What are the best eCommerce platforms for your business?
Choosing the right eCommerce platform is important to the success of your business. You’re picking the features you need, but on the other hand you’re picking the challenges you’ll face as your business develops or changes. The versatility, flexibility, and cost of your platform can possibly work in your favor. Before you compare ecommerce platforms, […]
3 Features Your Email Marketing Software Must Have
Email remains among the best marketing tools you can use to improve your business returns. With the right strategy, you can nurture leads and increase sales because email offers easy customer acquisition, awareness, retention, and eventual conversion. With the right software, you can build email lists, send messages to relevant contacts, and even use templates […]
Understanding Young Living: Can You Really Make Money With Young Living?
young life is a multi-level marketing company founded in 1993 that offers essential oils and other related products. Additionally, they offer a business or income opportunity for those interested in marketing the company or its products to generate an income stream. One thing I think is good is that Young Living also has a non-profit […]
Rhetoric – or rhetoric?
When talking about what a politician just said, people often say, “Oh, that’s just rhetoric.” What he means, of course, is that the politician is being deceitful, he is avoiding an issue, he is being less than honest. That common-sense attitude toward rhetoric is quite at odds with the Merriam-Webster online dictionary in its scholarly […]
How to quickly start your home based business
With this article you will get started on your own home based business. What to do next, taking baby steps toward building a plan for success. It’s not as difficult as you may think, so let’s start with a few small steps and start putting your plans into motion. First, let’s think about your interest, […]
5 tips for choosing the best video editing software for Windows
Today, people use video editing software for a variety of purposes. For example, if you are a vlogger, you may need this type of software program to edit your videos and convert them to your desired format. This allows you to play the edited videos on different platforms such as PC, mobile devices and video […]