Your website promotion effort isn’t getting the results you want. This is due to a lot of little factors. These are the factors that are killing your website promotion efforts.
Here is something I want you to consider. What do you think makes the difference between sites that actually strike gold in their own niche and those that don’t?
Could it be a large start-up capital? No. Google was started by 2 penniless college students.
Is it college education and experience? No, Yahoo was started by 2 schoolchildren in their teens!
Is it luck? No way. That’s like saying that success is just a matter of luck. That means doctors and surgeons need luck to keep us alive! Olympic gold medalists just get lucky ‘on the day’… what a waste of all that training. Look, even betting ‘no’ is a matter of luck, not for long-term professional winners anyway!
So what is the answer? A simple Japanese word, “Kaizen,” is the answer that implies “continuous improvement” (but actually means “continuous feedback”). This is how the Japanese motorcycle, automobile, and electronics industries left the rest of the world in the dust, beginning in the 1970s.
This is how we make skyscrapers out of little more than sand and rocks. Yes, both concrete and glass are made of sand. Steel is made of iron, which in turn is made of a rock (called iron ore, and most of us couldn’t tell iron ore from other rocks).
Kaizen is how a skinny kid becomes a muscular Olympic gold medalist in just a few short years and the list goes on. I know you agree with me so far. Here’s the thing…
This is how you are going to turn your website, from where it is today, into a leader in your niche with just small baby steps. Yes “baby steps”.
So your next step should be to find just one small improvement that you make to your site. Don’t waste time worrying about any other problem, just make that improvement. And then repeat the previous step, continuously.
Any successful person will tell you that this is a much quicker and safer route to where you want to be than constantly looking for a shortcut. You know what I’m talking about, those “systems”, “schemes” and “formulas” that promise the world ‘today’!
Use Kaizen and before you know it, you’ll be that Olympic (online) champion. But guess what, others will say “wow, how did you do that!”. And oh yes, many will say of you “…he was lucky…he was in the right place at the right time”!
But we know better, don’t we? So just make a note of “Kaizen” and paste it into your computer… with Kaizen we’ll get there fast. You are now officially an Olympian (online). So take the next baby step towards that gold medal.
