If you go online, you will find many articles explaining to businesses large and small how to market their products and services. However, you won’t find many articles on business marketing aimed at the general public. That is to say; articles that explain what marketing is and how consumers are marketed as well. This is very important information because many consumers and customers are paying too much or don’t understand exactly what they are buying.
Too often, advertising, branding, public relations, promotion, and marketing get in the way of your five senses. So they end up buying on impulse, or they go to buy a product only to find out that it’s not exactly what they needed, what they thought it was, or even what the company claims it could be. It is probably for this reason that we need more article authors writing business marketing articles that are aimed at the general public, rather than helping companies sell better to us.
In the last three years, I’ve written about 150 articles on this business marketing topic, and a good portion of those articles have been directed at the business community, not the public, although I’ve written a large number of consumer-oriented articles, articles I am waiting. Articles on which I often receive feedback in the form of email questions from my readers.
In fact, it’s just amazing some of the stories I hear from consumers. Some are quite upset, others are just disappointed, but most of them don’t seem to understand business marketing or what is really going on when it comes to their psychological buying behavior, or how they are being manipulated by marketing and branding experts.
Now mind you, I’m not anti-business, not even a little bit, but I do see a need for more consumer articles on business marketing and I hope you’ll consider this and maybe feature some articles of your own from time to time. again. Please think about this.
